1 Min Read
Written: 2025-11-10

QuoteLogic is born

I found myself at the mercy of a particularly frustrating Configure Price Quote (CPQ) tool. To say it was a nightmare would be an understatement. The process of creating a simple proposal was like trying to sprint through quicksand. I can't make this up. It was maddening!

Every time I had to create a quote for my customers I was losing valuable time to an inefficient system that made even the simplest tasks unbearable. I wasn’t alone in my frustration. Countless colleagues echoed my same complaints...

So, I started to search for a new solution. There had to be something better than what my company was using, right? Right??? But, the more I searched, the more I realized that my company wasn't being cheap or short-sighted. The solution just didn't exist!

Industry players with big names, big promises and even bigger budgets, were all failing at the same basic requirements: usability and speed.

Today’s CPQ tools are so overbloated with complexity that teams spend more time re-learning the software every time they have to use it than actually quoting deals.

It became clear to me that what the industry needed was an application so intuitive and fast that even a child could use it... an app that salespeople could take with them from company to company and get their work done effortlessly without having to re-learn an antiquated system every time.

I asked for a better CPQ for years. I created QuoteLogic because I got tired of waiting. I built it out of frustration and necessity, driven by the belief that creating a quote shouldn’t be a grueling ordeal.

QuoteLogic is a modern, fast and reliable web application designed to share quotes seamlessly across businesses while maintaining the integrity of the data.

JP  @LetsApp
CEO & Founder QuoteLogic